
The Rise of Subscription Commerce: Why Every eCommerce Business Should Care
The way consumers shop online is evolving. More businesses are moving beyond one-time transactions and embracing subscription commerce—a model prioritising recurring revenue, customer retention, and long-term relationships. Subscription-based companies thrive across industries, from Netflix and Spotify to meal kits, beauty boxes, and software-as-a-service (SaaS) platforms. Subscription commerce is transforming